Our client is the world’s largest and most popular retail delivery network; ensuring their customers can rest assured that every detail is taken care of. As the leader in their field, they always strive to improve on the combination of creativity, experience and guaranteed quality which sets them apart from their competition.

They are recruiting an experienced on-line marketer to manage their reminder services on a day-to-day basis and improve the standalone web portal to achieve long term goals.

 Key accountabilities: 

• Produce annual contact strategies across 2 channels including number and type of contacts, incentives, conversion targets and budgets and manage the corresponding calendarMarketing campaign planning and implementation - including objective setting, creative proposition, scheduling, data selection (including customer counts and selections)Campaign monitoring to include managing reporting requirements, interpretation of results, and presentation to senior management
• KPI reporting
• Maximise conversion to sale rates (balance cost and order generation)Manage budgets – monitor quotes and invoices and ensure budgets are not exceededManage ongoing communication strategies for the website customersDevelop the site to improve customer journeyCreate and implement SEO planBuild external partners / PR plansManage agenciesBuild the standalone site into an independent business
• Increase customer and occasion base to meet targets 

 The ideal candidate will have a commercial and entrepreneurial approach to implementing strategies and marketing programs with proven on-line marketing, direct mail and campaign experience.  You will also be required to manage third party relationships, have a broad understanding of the key business drivers and goals of a website, ccomprehensive knowledge of the internet, websites and online marketing along with the ability to manage budgets, work under pressure, multi-task and prioritise.