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SHE makes a difference

8 Mar 2017 by Kathryn Gallan

Discussion continues as to whether businesses are doing enough to attract and promote more women to senior positions.

Credit: JEFFERSON SIEGEL/NEW YORK DAILY NEWS

This week US based investment firm State Street Global Advisors and McCann New York installed a sculpture of a girl, standing against the famous bull at the entrance to Wall Street, symbolising a commitment to invest in businesses where there’s gender balance at Board level. A canny move by the company and the agency on International Women’s Day.

Discussion continues as to whether businesses are doing enough to attract and promote more women to senior positions and although I’m sure more could be done, there’s help already available to women re-entering the work place or accelerating their careers, if you know where to look.

Women on boards

A membership organisation that gives women the resources, network and confidence to progress to Board level or NED roles. WOB provides masterclasses, training courses and access to opportunities. Currently you’re amongst great company with 18,000 members in the UK with 60% at Director or C Suite Level.

If you want to know how to get started, then check out the latest event in Birmingham on 22nd March.

Top 50 Places for Women to Work

Continued from their ‘Great Places to Work’ series, The Times published the Top 50 employers for women, based on stringent criteria about they create inclusion for women in the work places. There’s no real surprises that firms like Accenture, HSBC and Marks & Spencer feature.

Digital Mums

Nikki Cochrane and Kathryn Tyler set up Digital Mums because they felt that businesses were losing talent by not addressing the needs that working mums or returners to work faced after maternity leave.

Digital Mums provides a unique offering by training women in social media and marketing and providing opportunities for women to work for established and up and coming brands whilst they learn and then start a freelance career that works for them. Using #workthatworks, they’ve built a great following. 

Returnships

If you’re not familiar with the term “returnships” you soon will be. Companies are losing key talent as women leave the workforce, creating a future problem by not being able to provide gender balance at senior and board levels.

More companies are using phased returns, providing paid programmes that combine working and learning to encourage women back to week.

Vodafone recently announced continued commitment to bring women back to work and there’s whole new movement of companies doing the same.

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Kathryn Gallan
A member of the 10,000+ interview club, Kathryn has worked in marketing and digital recruitment longer than anyone in the region. Key figures take her recommendations so being part of her trusted network is essential for a career savvy marketer.

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